amp is now capable of mixing audio productions in Dolby Atmos, for all of your sonic assets.
Immersive audio (Spatial Audio / 360 Sound) is the new frontier of the audio industry. With new technologies enhancing multi-sensory experiences and products (VR/AR, new forms of interactivity, cutting-edge UX/UI design, etc.), basic stereo solutions won’t satisfy all new needs. Spatial technology can be explained in a few words: it‘s finally possible to hear sounds from every direction, covering a full 360° around you, enhancing the listening experience with pure realism and immersion.
Today, many consumer devices like smartphones, cars, laptops, TVs and smart speakers are already equipped with Immersive Audio solutions, which is why amp will be harnessing this new tech for clients and future Sonic Branding projects. amp is now ready to provide Dolby Atmos productions giving the possibility to reimagine every audible touchpoint in a new, fully-immersive format. This opens up new creative possibilities that can be heard on multiple systems: not just in theatres and cinemas but also on smaller devices and products.
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