Mastercard, Shell and Apple named 2020’s best audio brands
Mediatel is the UK’s leading provider of media tech, data and thought-leadership.
Mastercard, Shell and Apple named 2020’s best audio brands
Mediatel is the UK’s leading provider of media tech, data and thought-leadership.
‘Best Audio Brands Ranking 2020‘ is built on Interbrand’s ‘Best Global Brands Index’ and quantifies audio brand performance against a range of criteria. Mastercard and Shell found themselves in the top for creating and deploying a “holistic sonic identity” which is consistent across all touchpoints.
“Best Audio Brands 2020 clearly shows that brands that have embraced a holistic sonic identity are indisputably reaping the benefits that come with one.”
_Michele Arnese, amp’s CEO & Founder
“A single sonic asset is no longer sufficient to develop brand equity as consumer touchpoints evolve.”
_Bjorn Thorleifsson, amp’s Lead Strategist
Read more here to find out how and if brands are taking advantage of sound and music for a consistent brand experience across a multitude of touch points.
Listen to a narrated TOP 10 of our Best Audio Brands Report and see if you can recognize all the brands – click here.
