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What the most innovative marketers and creative say about amp and about brands and sound...
Katia Bassi
CMO & CCO Lamborghini
for amp, December 2019
“I believe that music is very much connected to a brand that is close to your heart, and the experiences you had with the brand.”
Lamborghini
David Lubars
Chairman & Chief Creative Officer BBDO Worldwide
to amp, September 2019
“Music is outrageously important. it‘s the most visceral of the art forms. it‘s one hundred percent feel. Great brands communicate through music.“
BBDO Worldwide
Alexander Schlaubitz
CMO Lufthansa
to amp, April 2018
„If you can create the equivalent of liquid content, the kind of sound that you can adapt to different formats and be contextually relevant.“
Lufthansa
LATEST NEWS
Top Best Audio Brands 2020 Ranking – B&T
April 28, 2020
Introduced in 2019, the Best Audio Brands Ranking is the first of its kind study, measuring how effective brands are in using sound. Building on Interbrand’s highly respected “Best Global Brands Index”, the ranking is designed to identify strong and weak audio performers, determine strategic opportunities, and provide actionable solutions to boost the sonic value and return on investment of brands.
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Best Audio Brands 2020 Ranking – campaign UK
April 17, 2020
Campaign is the world's leading business media brand serving the marketing, advertising and media communities. Since the first launch of amp's BEST AUDIO BRANDS RANKING in 2019, Campaign is covering the yearly sonic developments of the brands. It is giving their audience insights directly from the world's first research on Sonic Identities.
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Best Audio Brands 2020 Ranking – Aithority
April 15, 2020
AiThority is part of a publishing house iTechnology and is a digital publication dedicated to covering AI and futuristic technologies. They are giving unique insights to their audience into the changing universe of intuitive technologies and are deepening the understanding of how machines learn, think and work. It is a resource on the future of technology.
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amp’s Best Audio brands Ranking – Campaign Asia and Pacific
April 15, 2020
Featuring amp's press release regarding the Best Audio Brands Ranking 2020, Campaign Asia also distributed an audio version of our top 10 brands from the report. Hearing the brands helps the audience to better understand the criteria used in the research, and serves as a short quiz. Can you recognize all ten brands? Find out!
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Best Audio Brands 2020 Ranking – Horizont
April 15, 2020
Horizont is a German magazine specialized in marketing, advertising and media. As such, on their platforms, they promote relevant news from the industry. For the second year in a row, Horizont is covering the development in the sound branding industry and communicates to its audience the newest brand accomplishments, beyond their visual identity.
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