Insights.

amp Sound Branding's audio research team focuses on analyzing the effectiveness of sound and music in branding strategies. We explore how audio enhances consumer engagement and builds emotional connections with brands. Our research areas include:

  • amplify

    Gain insights into the latest audio branding trends and strategies within different industries. Understand the power and future of sound in your industry. Download amplify: the world's first sonic branding magazine.

  • Best Audio Brands Report

    Uncover the secrets of the 100 Brands we've identified as the best in audio Branding. In our exclusive 2024 BAB Report, we analyze their winning approaches. Download to learn and get inspired today!

  • amp Blog

    Not your average blog!

    Inside looks, outside-the-box takes. From behind-the-scenes at amp to bold takes on branding, culture, and creativity—this is where we think in public, question the obvious, and share what actually moves the needle.

  • 101 Great Minds

    101 Great Minds is an insightful collection of Thought-leadership conversations with top executives across various industries. GreatMinds offers a glimpse into the future of audio branding and the evolving role of sound in todays’s digital era.